Season 5 will develop to greater than 75 big eagle and market district areas in two states
PITTSBURGH, February 1, 2021 / PRNewswire / – Season five, a pioneer in vertical and robotic breeding headquartered in Pittsburghtoday announced a significant expansion of its distribution partnership with Giant Eagle Inc., one of the largest grocery retailers and distributors in the country with approximately $ 9.2 billion in annual sales. Starting today, four SKUs of the ultra-fresh, locally grown, leafy vegetables and season five ready-to-eat salads are available in more than 75 Giant Eagle and Market District locations Cleveland, Columbus and Pittsburgh Subway areas.
“We are committed to providing Giant Eagle and Market District guests with access to the highest quality, fresh local produce regardless of the season through innovative farming practices such as vertical farming,” he said Dave Rajkovich, Vice President of Fresh Merchandising, Giant Eagle, Inc. “We’re excited to expand our partnership with Fifth Season to make their delicious local greens and salads available in 75 locations across the Giant Eagle space.”
Previously, season five products were available at ten o’clock Pittsburgh-Area Giant Eagle and Market District as well as select local independent grocers. As part of the expanded distribution agreement, season five products are now available to over 650,000 households in all countries Cleveland, Columbus and Pittsburgh.
“As one of the largest and most successful grocers in the country, Giant Eagle’s methodical approach to evaluating potential partners ensures they are always working with the best,” he said Austin Webb, Co-Founder and CEO of Fifth Season. “Our end-to-end automated platform powered entirely by our integrated software and ordering system (both industry firsts), combined with our completely new taste experience and our product that stays fresh more than three times longer than products from the field of factors that we care for have positioned success. We are deeply grateful for our partnership with Giant Eagle and look forward to growing with them. ”
The fresh produce industry in the United States faces a number of challenges. That is, products are not grown where the vast majority of consumers request it. 98% of the country’s leafy vegetables are grown Arizona, California and / or out of the country and must be transported thousands of kilometers before they hit store shelves, causing them to wither very quickly after purchase.
However, the fifth season vertical farms remove many of the pitfalls of conventional produce. The elimination of long-distance transport not only extends the shelf life considerably, but the products of the fifth season are grown with 95 percent less water and 97 percent less land than in conventional agriculture, which makes them far more environmentally friendly. In addition, the greens are grown in a human-free growing room, which significantly reduces the risk of pathogens and other contaminants.
“We are very excited about Fifth Season’s expanded partnership with Giant Eagle as it is further evidence that Fifth Season cracked the code of profitable vertical farming, an industry first,” he said Chris Olsen, Co-founder and partner of Drive Capital, a ColumbusSeason five venture capital firm and investor. “This expansion is just one of many Fifth Season is heralding this year as more retailers and food service companies realize the benefits of the Fifth Season model – it’s an entirely new era of fresh groceries for them $ 60 billion USA produce industry. “
Fifth Season products available at Giant Eagle and Market District include:
- Bridge City Blend – Consisting of Chinese cabbage, red and green Tatsoi as well as red and green frilled mustard, every fork brings a light, earthy, piquant taste.
- Three Rivers Blend – A colorful selection of leaf broccoli, Green Mizuna, Red Pac Choi, Red Frilly Mustard and Red Mustard Greens give your salad a complex taste that you have never experienced before. This bold and hearty blend of spices will bring your side salad into the spotlight.
- Crispy Sesame – The earthy, zesty three-rivers mixture of the fifth season (leaf broccoli, green mizuna, Red Pac Choi, Red Frilly Mustard and Red Mustard Greens) is mixed with crispy sesame sticks, dried cranberries, farro and a strong ginger-mandarin dressing.
- Sweet Grains – The brightness of the Bridge City fifth season mix (Chinese cabbage, red and green tatsoi, and ruffled red and green mustard) is perfectly complemented by a mix of chickpeas, feta cheese, hearty quinoa, crispy dried corn and a flavorful poppy seed dressing .
OVER THE FIFTH SEASON
Season five delivers an entirely new category of hyper-local, fresh food with ready-to-eat salads and sustainable leafy vegetables grown in their innovative vertical farms using proprietary robotics and AI. The newest vertical farm of the fifth season in Braddock, Pa., a historic steel town on the outskirts of Pittsburgh, has a 25,000-sq.-ft. Growing space with twice the growing capacity of traditional vertical farms. It is said to grow more than 500,000 pounds. of products in its first full year of operation. The fresh, tender salads, spinach, “Bridge City” and “Three rivers“Mixtures receive individual attention as sensors monitor each condition – moisture, pH, light, nutrient mix – and adapt to the needs of each plant. Season five can even determine the perfect diet to give varieties their own buttery or crispy, Soft, hot or spicy to give flavor and texture.For more information about Fifth Season, its technology and its products, visit www.fifthseasonfresh.com.
Contact: Tim Streeb, [email protected]
SOURCE Fifth season
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https://www.fifthseasonfresh.com
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